Arsenic

2022


This fictitious project was carried out in a school context. The brief was to create a photographic diptych for the visual communication of Arsenic. Rather than finding my idea inside the building, I was inspired by the logo on one of the exterior facades of the venue.

Equipped with my tripod, I set out on a small photographic experiment. By using a long exposure time, I managed to create a zoom effect during the shot. This image particularly inspired me, and I decided to reinterpret the logo using lighting effects, thus evoking the world of the stage.

I appreciated the artistic freedom this project gave me. It allowed me to explore my creativity and play with photographic techniques to showcase the Arsenic logo in an original way.

© Micha Löw